A Winning Post-COVID Social Media Plan
December 8th, 2020 | 9AM – 12PM
Social Media is evolving at a record pace. It is no longer a place to just post an update on your summer holiday, it’s a place to analyze customer metrics, create dark posts, advertise, influence others and share options, generate leads, drive sales and website traffic and so much more. A social media plan must consider things like best times to post but more importantly what to post and where.
The Carmella Crew will guide you through this 3 hour workshop and hold your hand while you develop your plan for the next 90 days or 12 months.
You will learn how to set realistic goals (KPI’s) and how to measure them.
A social media plan is an essential part of your growth strategy, which includes a planned out content calendar, an arsenal of automation tools, tools for tracking performance metrics, and more. Posting an image with an emoji is not good enough, each post needs to ladder up to a higher strategic objective.
A social media plan includes:
- A clear list of goals and objectives.
- Competitive analysis.
- A basic social media content strategy outline.
- Building a social media calendar.
- Established methods for measurement and analysis.