SC2 is a center for excellence with professional leaders and specialists. SC2 is dedicated to supporting, developing, and empowering the athlete in everyone. Through passion and a dedication to helping people achieve greatness SC2 will be their best, to find and build the best in their clients. Through the provision of elite strength and conditioning programs, SC2 creates opportunities for everybody, and provide the knowledge and guidance for athletes and clients of all levels to reach their utmost potential. Their coaches build strong, healthy, injury-free athletes who have trained their way to the podium, time-and-time again.
“At SC2, we strive to create an environment that fosters excellence: a place that feels familiar; a place that supports and strengthens, nurtures and nourishes; a place with a kick-ass culture that brings out the best in you! We are a one-stop-shop for achieving performance goals, for increasing strength and power, and ultimately, for improving your overall health profile of fitness and wellness.”
– Shelley Collier, (Founder, Managing Director, High performance Coach, Personal Trainer and Super Mum!)’
Carmella and SC2 collaborated to focus on the SC2 social media strategy, to support revenue goals by converting followers into regular customers, growing an online following and community by regularly sharing engaging content across all social media channels (Facebook, Instagram and Twitter), and establishing and nurturing a strong relationship with customers through conversation. Brand Awareness was a major focus, as SC2 has many competitors in the Bow Valley, Canmore specifically.